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Tuesday, Aug 17, 2004
"SAN FRANCISCO, Aug. 16 - RealNetworks plans to announce on Tuesday that it is putting its digital music offerings on sale at half price as part of an aggressive strategy to force its way onto Apple Computer's popular iPod digital music player.
At the same time, the company acknowledged that the sale - which lowers the price of songs on the online RealPlayer Music Store to 49 cents and the cost of most albums to $4.99, tentatively through Labor Day - would have an impact on the company's finances."