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After years of reading puff pieces about the coming of the "Hypersonic Soundbeam," a device designed to send targeted blasts of sound waves that can be heard only be selected recipients in an audio environment, it has apparently made its debut in the public sphere, right here in New York. As part of a billboard marketing campaign for a television show.

A&E has placed a billboard (on Prince St. between Mulberry and Mott) that shoots sound waves designed to resonate against your head, giving the passerby a distinct feeling that the advertisement is arising from within their skull. The television show is is about ghosts, so that means this is a witty kind of progressive marketing stunt and not just totally fucking creepy, right?

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