"Songs carry emotional information and some transport us back to a poignant time, place, or event in our lives. It's no wonder a corporation would want to hitch a ride on the spell these songs cast and encourage you to buy soft drinks, underwear or automobiles while you're in the trance. Artists who take money for ads poison and pervert their songs. It reduces them to the level of a jingle, a word that describes the sound of change in your pocket, which is what your songs become. Remember, when you sell your songs for commercials, you are selling your audience as well. When I was a kid, if I saw an artist I admired doing a commercial, I'd think, 'Too bad, he must really need the money.' But now it's so pervasive. It's a virus. Artists are lining up to do ads. The money and exposure are too tantalizing for most artists to decline. Corporations are hoping to hijack a culture's memories for their product."
-Tom Waits
(quote lifted from a message board quotation, not a TW interview)
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-Tom Waits
(quote lifted from a message board quotation, not a TW interview)
- bill 7-29-2004 9:25 pm