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HTP pointed me to this interview with Dave Winer (Userland CEO and blogging bigshot) titled the case for personal publishing. Nothing ground breaking here, but Dave does manage to get in this really great explanation:
There are three different structures you can hang information off. One of them is time, another one is searching, and the third is categorization (or "taxonomy" or "hierarchies"). You see the search engine space is doing great and you've got various attempts to try and do the taxonomy stuff.I think he should keep using this explanation. Very clear.
But the idea of hanging content off of time works extremely well in an environment where the goal is to keep people coming back. You want to refresh your homepage every day? That's what blogging is. It is a site structure that uses time to create a framework of organization that both creates immediacy and is easy to understand.